THE JOURNAL

As a Northern Virginia graphic designer, I had the exciting opportunity to craft the brand identity for “Feeling Salty Swimwear.” Infused with a retro California beach vibe, the brand’s earthy color palette evokes the soothing tones of a coastal landscape. I aimed to capture the essence of sun-kissed nostalgia, channeling it into a visual identity […]

Leesburg VA Graphic Designer: Rouge Skincare Brand Concept. THE CONCEPT Skincare has become an essential part of our self-care routines, and finding a brand that delivers effective results while embodying simplicity and elegance can be a challenge. Introducing Rouge, a revolutionary skincare concept that combines modern with a minimalistic design aesthetic. With its neutral color […]

Logo Design and Brand Identity for WYRIE Clothing. Bold typography and muted tones add to a modern feel for the brand. Hiring a professional for your logo design can offer numerous benefits. Here’s the top 3 reasons why you should consider hiring a professional: RELATED ARTICLES

For today’s journal entry, I’ll go over the top four website design mistakes to avoid on your home page so that you can drive sales and convert your audience into clients. Generally, when you hear “homepage,” one thing should come to mind. First impression. You have one shot to deliver a first impression. Create a […]

A brand identity and Pottery logo design for Olivia Keene. Imagery with muted tones that focus on the soft edges of the pottery. The bold typography adds a clean finish to the brand identity. The studio’s digital identity should aim to contrast the clay and pottery impressions inside the studio space, making it more interesting […]